Senior Manager at Salam Mobile (Saudi Arabia) / Founder & CEO at Esanu and Partners / Executive MBA, HEC Paris

Professional Background + Current Role

Nicolae Esanu’s career path spans from sales roles in North Africa and the Middle East to building a telecom brand in Saudi Arabia, scaling startups headquartered in San Francisco, and advising market leaders in Moldova. At Salam Mobile, he is responsible for the development of Sales Operations and the Consumer PMO. He is also the founder of the consulting firm Esanu and Partners. His previous roles include positions at Unifun, XOR, and IT Works Moldova.

Education

Executive MBA from HEC Paris. Additional executive education from Haas School of Business (Berkeley) and Stanford GSB, focused on digital transformation. One of the few professionals in the Moldovan business community who has progressed from hands-on field experience to learning directly from executives at Google, Amazon, and Ford.

Company Specialization

Salam Mobile is one of the leading telecom operators in Saudi Arabia, awarded MVNO Startup of the Year (2023) and recognized by Speedtest Awards. Nicolae’s focus is on scaling, digital transformation, and customer base growth.
Esanu and Partners is a strategic consultancy for startups and mature businesses. Areas of specialization include international market expansion, sales team transformation, and preparing companies for growth and export.

Core Products / Services

 – Building scalable commercial processes (CRM, scripts, AI integration)
 – Go-to-market strategies and international sales (from the US to the GCC)
 – Digital transformation support and AI implementation